I have a friend who got to know that I am into internet marketing, and I have made some money from the job. He does not know what this online job is all about, so all he did was to contact a friend who is into website design and the friend designed a website for him.
My friend intends giving out sports information since he thinks that is one of the topics he is so versatile in, and that a lot of people will be interested in it. But after posting information on the site for up to six months without driving any meaningful traffic, he came to me and lamented that he is disappointed. When he told me this, the only thing I told him is that he needs serious basic SEO tutorial.
There are a lot of internet marketers out there who fail in this venture just because they failed to do the first things first. For me the first thing here will be to get a serious and sincere in-depth seo tutorial that will guide you in the first place and keep you ready for the numerous “on the job development” that you will experience. The first thing to know is that SEO means search engine optimization, and it means all the ways you employ in trying to make sure your webpage and its contents becomes very visible in Google and other search engines and are ranked among the best.
One of the most essentials of seo tutorial is niche research. Before you get into content marketing, you must research well to find a specific niche. The simple thing is that your site ranks and becomes search engine optimized according to the number of visitors you get, and these visitors visit your site because they get what they need from your site. You must make sure any niche you choose must be one that solves some problem for the visitors, so as to keep them coming.
The next thing is keyword research. It is the keyword that ranks you here. So you need to research well before you pick any keyword. The research will show you the keywords that people search for, and when you use this in texts and titles of contents in your site, you will gain many visitors, and therefore high visibility. As a beginner, you have to consider using the specific keywords other than broad ones since they command less competition and therefore the probability that you will rank more with it.
Building of links
The next essential thing in seo tutorial involves building links. For you to rank well in the search engines and become highly optimized, you will need to submit your website to directories, and also submit your articles to other article blogs and directories, and get them linked to your own site.
The most essential things you should know about this is that you are ranked by text format, keyword location, keyword density and page content size. In terms of text format, you must make sure your page and the content is well formatted. About keyword location, Google ranks pages higher when the keywords are located in the first few words.
You also get more optimization when the keywords are denser in a page, at least 4-6 in a page of 500 words. Search engines also rank you more when you have more contents on your page than when it is scanty.